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06-17-2004 | #1 |
Join Date: Jun 2004
Location: Road Atlanta
Posts: 371
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SPEED Channel Adds High Octane Program
SPEED CHANNEL ADDS HIGH-OCTANE SPEEDFREAKS TO SUMMER LINEUP
by SpeedFreaks Motorsports PR KENNY SARGENT, LUGG NUTTZ, STATT MANN CARUTHERS AND CRASH GLADYS READY TO BRING RADIO'S 'FREAK NATION' TO TV Hollywood, CA - SPEED Channel joins the "Freak Nation" in July, creating a television home for the popular nationally syndicated motorsports radio series, SpeedFreaks. Scheduled to debut Monday, July 12 at 8:30 ET, SpeedFreaks' two hour Sunday night radio show will morph into a half-hour, in-your-face summer TV adventure that blends the worlds of motorsports and entertainment. American Le Mans Series drivers have been guests on SpeedFreaks on many occasions. "This has been a long time coming," said Robert Ecker, SPEED's VP of Programming. "Bringing this radio program to SPEED Channel is the natural progression of its development. With all the stars finally in alignment and the perfect slot on the schedule opening up, there was no longer anything to prohibit us from consummating the marriage." SpeedFreaks CEO and host Kenny Sargent showed no shame in getting the network's attention. "I guess me pitching the pup tent outside SPEED big-gunner Jim Liberatore's house 24-7 worked," Sargent said. "That and the Metallica at deafening decibels didn't hurt either. We've rattled the cages for four years as the most popular motorsports radio show in the country and now we get to take the Freak Nation into 66 million more homes. I better prepare SpeedFreaks' lawyers." Aimed at the 21- to 44-year-old male demographic, SpeedFreaks is the largest motorsports radio show in the country, reaching nearly 40 states as well as parts of Canada. "Our energy coupled with our superstar motorsports and musical guests positions SpeedFreaks light years above anything else," Sargent added. "Think the Osbornes meet the Earnhardts. Our guests every week come from a broad spectrum of motorsports -- NASCAR to Drifting to Drag Racing to Rally to Sport Compacts to Freestyle Motocross to Open Wheel to Monster Trucks." SpeedFreaks airs live on the radio Sunday nights from 7 to 9 p.m. PT on the Freak Radio Network. It is 80-plus radio markets including Los Angeles, San Francisco, Chicago, Miami, Dallas-Ft. Worth, Orlando, Indianapolis, Boston, Detroit, Seattle, Portland, Salt Lake City, Las Vegas, Phoenix, Albuquerque, Charleston, Reno, Bakersfield and more. Additional live coverage can be heard on the Internet at www.SportsByline.com, the Armed Forces Network and on Sirius Satellite's Sports Byline USA stream 122. SpeedFreaks can also be heard every Saturday live from 3 to 6 p.m. ET on Sirius Satellite's Extreme Sports Action stream 123. The Freak Nation is Powered by: Budweiser - K & N Filters - Lucas Oil - O'Reilly Auto Parts - Eastwood Insurance - Toyo Tires - Mac Tools - Mazda - HeadBlade In 2004, SPEED Channel is the exclusive U.S. cable home for many of the top motor sports series in the world. In addition, SPEED's weekly programming schedule brings car enthusiast television to Prime Time Monday through Thursday. Now available in more the 66 million homes in North America, SPEED Channel is among the fastest growing sports cable networks in the country and the home to NASCAR TV. |
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