[Matt B]

I think that every article that is published by media with good reach and that has a positive sentiment about the C4 counts.

And thinking about Hagerty also must include what Cammisa does. Just think about his congenial video Cadillac C5 Black Wing vs M5 Competition vs Model S Plaid. Not to mention the ZR-1 video he did - well known to most of us.
Their media efforts are good and for sure they reach a "vulnerable" crowd of guys who are not too much aware of a C4's benefits and might become infected.

So... I hope they stay on the topic and maybe develop even more passion for the C4.