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Old 12-23-2012   #8
mike100
 
Join Date: Feb 2011
Location: San Marcos CA
Posts: 1,786
Default Re: SHHH don't tell anybody.

Marketing hasn't changed too much- keep it under wraps, create a sense of urgency to help sell current inventory by letting people think the new car won't be very good, then saturate the media with the new model.
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