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Old 01-07-2007   #13
midnite902
 
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Join Date: Sep 2006
Location: Frisco
Posts: 278
Default Re: "New" Vette to revive the ZR-1 Legend?

Quote:
Originally Posted by Hib Halverson
I just noticed this thread, today...

(well...duh)

...and wanted to comment.

I think it's not wise to assume the ZR-1 will "reappear" just because GM renewed the trademarket, though it certainly increases the possibllity a little. Keep in mind that GM Legal is very aggressive in protecting the corp's intellectual property but the only way a trademark can be defended is if it's registered. If GM doesn't renew the registration, after the registration lapses, it can't defend it.

As for the "Corvette SS" coming to market badged as a "ZR-1", I think that highly unlikely. Right now, GM has a lot of marketing equity tied up in the "SS" brand.

My guess is the supercharged, light-weight version of the C6, when it arrives as a 2009 model, will be badged "Corvette SS".
I do not think GM will badge a $100,000 car with the same badge as a $20,000 Cobalt. I to doubt that it will be called ZR-1 but with the current Z06 badged like the original lightweight racer, it would not be much of a strech to see GM use the ZR-1 badge for a World beating grand touring offering. After all that is what the original ZR-1 was.

Just my opinion.

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